Case Studies

Multi-facility golf course owner/operator

Our very first client, a golf course owner / manager, needed a frequency rewards program to improve loyalty at its stable of 20+ courses throughout the U.S. After working with them to design the program strategy and parameters, Loyalty Leaders 1.0 was developed to enable the client to manage and analyze the program.

Using Loyalty Leaders, they were able to track all of their purchase and rewards activity, fulfill rewards in-house, service customers, and update their courses with data each day. The program quickly grew to almost 100,000 members, and they have experienced a healthy ROI in incremental rounds and spending.

Major Specialty Retailer

When a national specialty retailer with over 300 stores wanted to test a frequency rewards program, they needed a system to track and manage the program. They already had marketing systems, so they were only interested in the rewards tracking and customer service management aspects. With Loyalty Leaders, they were able to choose only the modules and functions they needed, so they did not have to pay for an entire CRM or marketing automation system.

Their installation was developed with their branding "look and feel", completely customized to their program, and marketing was able to access data for further analysis. Loyalty Leaders was perfect for their needs and their budget.

Hospitality Chain

Developing a single CRM system for a world-wide organization is a challenge. Our client needed a system to meet their needs and budget. Among other parameters, they needed 24/7 access from anywhere in the world, the ability to develop and manage marketing campaigns, and the ability to design all of the screens exactly the way they wanted. Loyalty Leaders provided them with everything they needed.

The program was launched in early 2006, and is gaining both popularity and success throughout the hotel chain. They have been able to expand the system with new features, all designed and implemented without additional fees.